Given the following approximate number of users in each of the social media platforms listed below, it’d be a good idea for musicians to strategize their content sharing in reaching wider audiences and expand their visibilities.
- Facebook – 1.86 billion users
- YouTube – 1.3 billion users
- Instagram – 600 million monthly active users
- Tumblr – 550 million monthly active users
- LinkedIn – 467 million users
- Twitter – 319 million monthly active users
- Snapchat – 301 million monthly active users
- SoundCloud – 175 million monthly listeners (40 million registered users)
- Pinterest – 150 million monthly active users
- Google+ – 111 million active users
- Spotify – 50 million paid users (over 30 million tracks)
- Last.fm – 44 million users (over 12 million tracks)
- Musical.ly – 40 million monthly active users
- Periscope – 10 million active users
- ReverbNation – 3.8 million users
- Bandcamp– Approximately 350,000 artists
- Twitmusic – Over 50,000 registered artists